AI Is Great at Answering Questions. The PM’s Job Is Asking Better Ones.

Product manager AI judgment: navigator charting direction while the AI engine runs at full power

There’s a version of the product manager AI debate that I find exhausting, and a version that I find genuinely interesting. The exhausting version: will AI take product manager jobs? The interesting version: what does AI actually change about what good product management looks like? Here’s my answer, based on a lot of time working […]

Your PM Resume Is Hiding the Best Parts of Your Career

What's hidden behind the resume. An illustration of a resume - and behind it are the decisions and challenges that went into what the resume is talking about.

I said something in a PM discussion last week that I’ve been thinking about since. We were talking about what product managers actually do that AI can’t replicate – where the real value sits as execution gets automated. And I said: the thing you did to build it is the least interesting part of your […]

Why a Longer Resume Bullet Beats a Shorter One (Most of the Time)

Eye-tracking heatmap comparing two resumes: a dense page of short bullets gets skimmed with little attention, while a page of longer story-style bullets gets read closely with multiple fixations.

Everything you’ve ever been told about resume bullets says keep them short. One line. Punchy. A verb, a thing, a number if you’ve got one. “Architected a multi-agent personalization system powered by contextual multi-armed bandit models.” Done. Here’s the problem with that bullet: nobody who reads it wants to talk to you. I’ve watched this […]

The Two Interview Questions Everyone Dreads (And How to Actually Answer Them)

Job candidate presenting a kintsugi-repaired bowl to an interviewer, illustrating how naming a real weakness or failure, gold-seamed rather than hidden, becomes the strongest answer

Two interview questions strike fear into almost everyone: “Tell me about a failure.” “What’s your biggest weakness?” These questions hold a strange place in the interview. Everyone knows they’re coming. Everyone dreads them anyway. And most people – including very senior, very capable people – still plan to wing them. Think about that combination for […]

Your PM Resume Metrics Are Real. They’re Just in the Wrong Place.

A visual showing two versions of a story. IN the simple version, a gauge goes from red to green. In the more complete story, the gauge is attached to a machine that goes from broken down and dusty to sparkling and high performing.

Most product managers have real numbers on their resume. That’s not the problem. The problem is that the numbers aren’t doing any work. Here’s what I see constantly. Someone sends me their resume and it’s full of bullets like: Increased conversion rate by 12% Reduced churn by 8% Improved NPS by 15 points Real numbers. […]

Why Your PM Resume Isn’t Getting Interviews (It’s Not Your Experience)

Mirror reflecting badly

A client and I rewrote one bullet point on her resume during a coaching call. When I asked her which version a hiring manager would want to bring in for an interview, she said: “The second person for sure. 100%. Oh, amazing. Life changing. I actually feel really proud of myself reading that… damn, I’m […]

Your Resume Is Not a Credential List.

It’s a Sales Letter Most product managers treat their resume like a compliance document. A record A ledger A list of things that happened That’s the mistake. Your resume is not a historical artifact. It’s a sales letter. And once you see that clearly, a lot of resume advice suddenly becomes… clearly… wrong. Hiring Managers […]